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Breakfast at Burberry’s: Fashion house launches collaboration with London café
Breakfast at Burberry’s: Fashion house launches collaboration with London café
Burberry has launched a project designed to mix British luxury with everyday life – and it’ll all start with their take on the most important meal of the day. The heritage fashion house has announced a new initiative, Burberry Streets, which will see the brand take a more prominent place within a selection of cities. Through experiences, installations and events across cities such as London, Seoul and Shanghai, Burberry will showcase signature elements of the brand, such as the seasonal check pattern in knight blue, rose print, and the newly redefined Equestrian Knight Design. In London, the Burberry Streets takeover will begin with the brand having a major presence in Norman’s Cafe, a restaurant in Archway that serves all-day breakfast food, as well as sandwiches. As part of London Fashion Week, which runs from 15 to 19 September, a travelling Norman’s food truck will make appearances on The Strand and Duke of York Square. The food establishment shared news of the collaboration with a post on social media on Monday (11 September). Alongside an image of a meal of two fried eggs and chunky chips, on a plate branded with the Burberry logo in blue, the straightforward caption reads: “2 eggs & chips. @burberry will be taking over Norman’s cafe for London fashion week, Wednesday to Sunday.” In response, fans of both the brand and the restaurant voiced their approval for the impending linkup. “Name a more iconic duo I’ll wait!” reads one supportive comment, while another Instagram user deemed it “the Great British pairing”. Outside of the collaboration with Norman’s Cafe, Burberry Streets will incorporate symbols of the house in multiple locations across the capital. Flags featuring the new rose print will fly above Bond Street and Piccadilly’s screens will be lit up with videos from the Winter 2023 campaign. The Equestrian Knight will take to the streets in the form of chalk stencils on paths and in parks, while black cabs will be wrapped in Daniel Lee’s English rose print. Burberry Streets will land in Seoul and Shanghai in October. Lee’s first collection for the brand, Winter 2023, is available now. In a statement, Rod Manley, the Chief Marketing Officer of Burberry, shared the company’s anticipation for the designer’s work to reach buyers. “We are so excited to see Daniel’s first collection arriving in-store and online,” he said. “With our redesigned website, new brand signifiers across product and branding and the launch of our global Burberry Streets initiative here in our home market, we're looking forward to sharing the new Burberry world with our clients.” Read More How Burberry evolved from humble raincoat maker to luxury fashion giant Kate Middleton re-wears Alexander McQueen suit to watch England beat Argentina in Rugby World Cup Kanye West’s ‘wife’ Bianca Censori uses pillow to cover nearly nude outfit in latest Italy controversy Secondhand September: The best places to buy pre-loved fashion online How Burberry evolved from humble raincoat maker to luxury fashion giant Kate Middleton re-wears Alexander McQueen suit to watch Rugby World Cup
2023-09-11 22:56
Leo Varadkar's United Ireland comments 'unhelpful' says Heaton-Harris
Leo Varadkar's United Ireland comments 'unhelpful' says Heaton-Harris
Chris Heaton-Harris says Leo Varadkar's recent comments on reunification were unhelpful to Stormont talks.
2023-09-11 22:52
Get a taste of the world of Catan with a cookbook inspired by the hit board game
Get a taste of the world of Catan with a cookbook inspired by the hit board game
You can work up quite an appetite sitting around a table plotting world domination
2023-09-11 22:45
Sara Sharif death: Pakistan police take children from grandfather's house
Sara Sharif death: Pakistan police take children from grandfather's house
The five children were taken by police in an afternoon raid, Sara Sharif's grandfather tells the BBC.
2023-09-11 22:20
George Pickens throws massive shade at Kenny Pickett after Steelers blowout
George Pickens throws massive shade at Kenny Pickett after Steelers blowout
Steelers wideout George Pickens looked visibly frustrated in his team's blowout loss to the 49ers in Week 1. Trouble brewing in Pittsburgh?
2023-09-11 22:20
Khalid Latif: Cricketer sentenced over Dutch MP Geert Wilders murder threat
Khalid Latif: Cricketer sentenced over Dutch MP Geert Wilders murder threat
It is thought unlikely ex-Pakistan international Khalid Latif will serve any time in jail.
2023-09-11 22:18
Drew Barrymore defends plans to resume talk show amid entertainment strikes
Drew Barrymore defends plans to resume talk show amid entertainment strikes
Drew Barrymore is drawing the ire of the Writers Guild of America over her decision to resume production on her talk show as more than 11,000 television and film writers remain on strike.
2023-09-11 22:00
Smucker is buying Twinkies maker Hostess for $5.6 billion
Smucker is buying Twinkies maker Hostess for $5.6 billion
Hostess, the maker of Twinkies and Ho Hos, is being purchased by J.M. Smucker in a $5.6 billion deal.
2023-09-11 21:56
The Best Way to Clean Baking Sheets, According to a Professional Chef
The Best Way to Clean Baking Sheets, According to a Professional Chef
The tough, stuck-on messes on your baking sheets require aggressive cleaning products.
2023-09-11 21:49
15 Sweet Facts About Sugar
15 Sweet Facts About Sugar
9. Dogs have a sweet tooth, but cats don't.
2023-09-11 21:48
Instacart targets up to $7.7 billion valuation for much-awaited US IPO
Instacart targets up to $7.7 billion valuation for much-awaited US IPO
(Reuters) -Instacart on Monday set a target of up to $7.73 billion valuation in its hotly anticipated U.S. initial public
2023-09-11 21:29
10 Facts About Wilford Brimley
10 Facts About Wilford Brimley
Celebrated actor/oatmeal pitchman Wilford Brimley once showed his buttocks to Steve Guttenberg. Read on for more unexpected facts about the walrus-mustachioed actor.
2023-09-11 21:26
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