Conor McGregor seemed to be unhappy with Joe Rogan’s comment on former UFC champion Chris Weidman

People aren't best pleased with Elon Musk after he changed the Twitter logo to 'X'. On Sunday, the billionaire said he was looking to change Twitter's logo, tweeting: "And soon we shall bid adieu to the Twitter brand and, gradually, all the birds." In doing so, he unleashed a wave of criticism, with marketing professor Jean-Pierre Dube telling the BBC he thought it was a joke, asking why anyone would "throw away" such a recognised brand as Twitter's. Musk is extending the rebrand though, with plans to change the office sign. If the rebrand flops, Musk won't be the first to make a mistake. Sign up to our free Indy100 weekly newsletter Indeed, here are some other rebrands that failed to capture the public. 1. Royal Mail In 2001, UK postal operator Royal Mail decided to change its name to Consignia to stop it being associated solely with sending and receiving parcels. The introduction of the new name alone cost £1.5 million but it went down very badly. After around a year, the company reverted to its original name. The re-rebranding to Royal Mail reportedly cost the company a further £1 million. 2. Mastercard In 2016 Mastercard changed its logo and people weren't keen. So much so that Mastercard later decided to only use this new logo on corporate worldwide communications, and opted to keep their existing brand image. 3. Gap In 2010, the American clothing retailer Gap changed its logo, causing an immediate social media backlash. This backlash was so intense that Gap reverted to its original logo within just one week. 4. Weight Watchers In 2019 Weight Watchers renamed itself Wellness and Wellbeing to be more body positive. The new rebrand didn’t go well, drastically impacting the company’s bottom line, with a stock market earnings of less than half. Following the change, they reported a loss of 600,000 members. 5. Hershey's In 2009, the sweet chocolate confections company Hershey’s decided to rebrand. Sadly, their new logo looked like a smoking poo so make of that what you will. 6. Leeds United In 2018 Leeds United changed its logo and it was so unpopular over 77,000 people signed a petition to boycott the rebrand, causing a PR nightmare. Call us conservative, but maybe there is a case for keeping things as they are after all... Have your say in our news democracy. Click the upvote icon at the top of the page to help raise this article through the indy100 rankings.

Ahead of the San Francisco 49ers Week One bout with the Pittsburgh Steelers, Steelers CB Patrick Peterson had some choice words for 49ers QB Brock Purdy.

Sri Lanka has brushed aside Bangladesh by 21 runs in its opening Asia Cup Super 4 game to notch its 13th successive win in a one-day international

Noni Madueke has set his goals for his second campaign at Chelsea and discussed how Mauricio Pochettino can improve his game.

HUZHOU, China--(BUSINESS WIRE)--Aug 20, 2023--

Uganda's Anti-Homosexuality Act contradicts the World Bank Group's values, the global financier says.

US Transportation Secretary Pete Buttigieg reiterated the government’s determination to respond quickly to revive the collapsed Interstate 95

Gordon Ramsay has been mercilessly mocked online after sharing the supposedly inspirational advice he received from his father-in-law. The celebrity chef was talking about getting the money together for his first flat with partner Tana back in the day, when he asked her father, Chris Hutcheson, for a loan. Speaking to Jake Humphrey on the High Performance Podcast, the celebrity chef recalled how he asked Tana’s father, Chris Hutcheson, for a £20,000 loan to buy a flat. “We were young, we were stupid, we were skint,” Ramsay said. He explained how he took his father-in-law out for a meal and asked him about lending money, despite driving around in a “flash” Porsche at the time. “He said ‘Okay, here’s what I’ll do. I’ll have another lunch with you when you sell your Porsche,’” the chef said. “I thought, you f***er. But, you clever f***er. Here I am driving around in a flash 911, and we didn’t even have a house, a flat, a roof over our heads. It was the best advice he ever gave me: Sell your f***ing Porsche.” Safe to say, people didn’t exactly find the story about selling a Porsche to fund a deposit all that relatable. There were people queuing up to take the mickey on social media after Humphrey posted the clip on Twitter/X, with one writing: “Great advice, just going to sell my Porsche and ask for £20,000 so I can buy a place to live. Housing crisis solved.” Another joked: “This is an incredibly powerful message. If you need money, don’t just sponge off someone else. No. Sell your Porsche. Really hit home, this one.” Sign up for our free Indy100 weekly newsletter Have your say in our news democracy. Click the upvote icon at the top of the page to help raise this article through the indy100 rankings

Assessing whether Tottenham should sign Micky van de Ven or Edmond Tapsoba this summer.

IOC president Thomas Bach says presidential term limits “are necessary.”

In January, it hacked the UK’s Royal Mail and halted international mail shipments. Less than a month later,