Jenna Marbles shocked her 20 million subscribers when she decided to quit YouTube in 2020, over past offensive content

France prop Mohamed Haouas has been remanded in custody ahead of his trial on Tuesday for domestic violence...

MEXICO CITY A powerful faction of the Sinaloa cartel led by the sons of ex-Mexican drug lord Joaquin

Heather Dubrow's advice about couples having separate bathrooms sparked an immediate response from fans, who called her out for the suggestion

People aren't best pleased with Elon Musk after he changed the Twitter logo to 'X'. On Sunday, the billionaire said he was looking to change Twitter's logo, tweeting: "And soon we shall bid adieu to the Twitter brand and, gradually, all the birds." In doing so, he unleashed a wave of criticism, with marketing professor Jean-Pierre Dube telling the BBC he thought it was a joke, asking why anyone would "throw away" such a recognised brand as Twitter's. Musk is extending the rebrand though, with plans to change the office sign. If the rebrand flops, Musk won't be the first to make a mistake. Sign up to our free Indy100 weekly newsletter Indeed, here are some other rebrands that failed to capture the public. 1. Royal Mail In 2001, UK postal operator Royal Mail decided to change its name to Consignia to stop it being associated solely with sending and receiving parcels. The introduction of the new name alone cost £1.5 million but it went down very badly. After around a year, the company reverted to its original name. The re-rebranding to Royal Mail reportedly cost the company a further £1 million. 2. Mastercard In 2016 Mastercard changed its logo and people weren't keen. So much so that Mastercard later decided to only use this new logo on corporate worldwide communications, and opted to keep their existing brand image. 3. Gap In 2010, the American clothing retailer Gap changed its logo, causing an immediate social media backlash. This backlash was so intense that Gap reverted to its original logo within just one week. 4. Weight Watchers In 2019 Weight Watchers renamed itself Wellness and Wellbeing to be more body positive. The new rebrand didn’t go well, drastically impacting the company’s bottom line, with a stock market earnings of less than half. Following the change, they reported a loss of 600,000 members. 5. Hershey's In 2009, the sweet chocolate confections company Hershey’s decided to rebrand. Sadly, their new logo looked like a smoking poo so make of that what you will. 6. Leeds United In 2018 Leeds United changed its logo and it was so unpopular over 77,000 people signed a petition to boycott the rebrand, causing a PR nightmare. Call us conservative, but maybe there is a case for keeping things as they are after all... Have your say in our news democracy. Click the upvote icon at the top of the page to help raise this article through the indy100 rankings.

A celebrated doctor who tested tens of thousands of people for COVID-19 in the pandemic’s early months in a badly-stricken California desert community has pleaded guilty to misbranding cosmetic drugs

Acting Deputy Secretary of State Victoria Nuland met with the some of the leaders of the military junta in Niger Monday, she told reporters on a call.

An expanding network of social media personalities is amplifying and echoing President Nayib Bukele of El Salvador

Years of mass migration from Zimbabwe has gained fresh impetus as an economic meltdown continues unabated, further denuding

A look at the teams on a bye during Week 9 of the 2023 NFL season.

By Nidal al-Mughrabi, Mohammad Salem and Humeyra Pamuk GAZA/TEL AVIV (Reuters) -Negotiators worked feverishly on Friday to renew the pause

Calvin Ridley caught a touchdown pass against his old team and Darious Williams returned an interception for a 61-yard score and the Jacksonville Jaguars beat the Atlanta Falcons 23-7 at Wembley Stadium